Snapchat

Snapchat is a mobile app and service for sharing photos, videos and messages with other people. This application is very different from Instagram, once you receive a message via Snapchat and is opened, it is automatically deleted. This makes the app very quick and allows for quick update sharing with friends without the need for your device to hold the information of your messages.

This type of application is known for its true social features, unlike some other apps you can have access to a wide range of other features, such as if you have a business account. Snapchat only allows you to have one type of account. However, if you were intending on using the snapping community as a form of advertising for your company, don't be scared away! The application is a great way to communicate with fanbase, but before you could use the main features of the platform you would need to already have a following on your account.

On Snapchat there is a discover page, this is a page where you can find all sorts from stories, to advertisements. This is a place where you could utilize ads to be able to grow your business. The application is very known for its "filters", these filters can be created by the snapping community, companies for sponsoring filters such as movies, tv shows, fast food brands etc. Filters can be activated by Geo-location, depending where you are in the world.



Below, is an example of a sponsored filter from the newly released movie at the time called "Alien".